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CRTA INSIDER Vacation Ownership News & Updates
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CRTA INSIDER
Vacation Ownership
News & Updates
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Canadian Resort & Travel Association
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Canadian Resort & Travel Association
September 11, 2026
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Financial Performance Pulse Survey, H1 2026
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Financial Performance Pulse Survey, H1 2026
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Source: ARDA
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On September 2, ARDA Research & Insights officially published the H1 2026 Financial Performance Pulse Survey. The mid-year report tracks critical revenue metrics, bad debt allowances, and overall operational efficiency across the industry. Early indicators show that while top-line sales remain resilient, developers are actively managing increased friction in consumer financing and higher operating costs.
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| Download Survey |
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Hilton Grand Vacations at Barclays consumer conference: cash flow shift
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Hilton Grand Vacations at Barclays consumer conference: cash flow shift
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Source: Investing.com
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Hilton Grand Vacations used the Barclays 19th Annual Global Consumer Conference to outline a business that has changed sharply over the past several years, even as it works through near-term execution issues in key markets. Chief Financial Officer Dan Mathewes said the company has become a larger, more diversified vacation ownership platform with stronger cash generation, but he also pointed to recent pressure in sales performance and a tougher competitive backdrop.
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VACATION OWNERSHIP & TRAVEL INDUSTRY NEWS
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VACATION OWNERSHIP
& TRAVEL INDUSTRY NEWS
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The 25th Anniversary of 9/11: How Travel Was Forever Changed
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The 25th Anniversary of 9/11: How Travel Was Forever Changed
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Source: Travel Pulse
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The airport security screening process that travelers continue to pass through to board a flight in the United States is perhaps the most visible and enduring legacy of the events of 9/11. But it is hardly the only lasting example of how the travel experience has been altered.
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Cuba’s Tourism Shake-Up: Private Operators,
100% Foreign Ownership Now Allowed
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Cuba’s Tourism Shake-Up: Private Operators, 100% Foreign Ownership Now Allowed
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Source: OpenJaw
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Cuban tourism reached a historic low earlier this year after the US cut off its energy supplies, threatening tariffs against trading partners.
Foreign hotels and resorts, including Spain’s Melia and Iberostar, and Canada’s Blue Diamond Resorts, pulled out of Cuba earlier this year. Canadian airlines also suspended service to the island indefinitely.
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Trade war brings uncertainty, division,
says regional Ontario tourism official
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Trade war brings uncertainty, division, says regional Ontario tourism official
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Source: The Globe & Mail
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The escalating U.S.-Canada trade war ‘widens the divide between our two great countries,’ an Ontario regional economic development and tourism official said.
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| See News Report |
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RANDOM BITS & NEWS BITES
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RANDOM BITS
& NEWS BITES
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4 AI-powered hotel search tools that have launched so far in 2026
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4 AI-powered hotel search tools that have launched so far in 2026
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Source: Hotel Dive
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As travelers increasingly turn to artificial intelligence for trip planning, hotel companies are advancing their guest-facing AI tools.
This year alone, several hotel companies, including Marriott International, IHG Hotels & Resorts and Wyndham Hotels & Resorts, have launched conversational search tools to meet travelers where they are. Some tools have debuted on ChatGPT, while others are accessible directly on company websites and mobile apps. Meanwhile, some tools are in beta, such as Hilton’s generative AI-powered digital concierge.
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Visit Myrtle Beach on a mission to make sure
Canadians experience More Myrtle Moments in 2027
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Visit Myrtle Beach on a mission to make sure Canadians experience More Myrtle Moments in 2027
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Source: Travel Courier
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In fact, when it comes to welcoming Canadians, Myrtle Beach has been doing that for 65 years now with its annual Can-Am Days (Canadian-American Days) celebrations which take place every March during the Canadian spring break period.
2027 marks the 66th annual Can-Am Days celebration and it will take place from March 15 to March 21, 2027, offering a wide range of special events, activations and, naturally, some great offers from Visit Myrtle Beach’s partners designed specifically for Canadian visitors.
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25 years after 9/11, Gander’s message of kindness still resonates
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25 years after 9/11, Gander’s message of kindness still resonates
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Source: Global News
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Out of the tragedy of the 9/11 attacks in America 25 years ago, a ray of hope emerged on the Canadian side of the border.
The town of Gander, N.L., and surrounding areas took on nearly 7,000 stranded travellers whose planes were diverted after the terrorist attacks on Sept. 11, 2001.
The crisis forged a lifelong bond between some passengers and the locals. Today, that connection is so strong that many of the people, known affectionately as the “come from aways,” have returned to Gander to mark the 25th anniversary.
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